Books

Making the Business Case for Intelligent Content

Authored by Mark Lewis with Steve O’Sullivan of Caliper Content Services.

This upcoming book details which business goals can be addressed by intelligent content and provides a template and guidance for writing a business case for an intelligent content solution. You must prove the business case to executives so that you can purchase your solution and achieve those goals.

The methodology described in this book is used by Caliper Content Services to develop business cases that prove the value and ROI of the proposed intelligent content solution.

DITA Metrics 101

Authored by Mark Lewis of Caliper Content Services.

The methodology described in this book is used by Caliper Content Services to develop business cases that convince executives to purchase intelligent content solutions.

You’ve probably read articles or papers that proclaim the benefits of moving your content to DITA: accuracy, consistency, increased productivity, reduced authoring times, etc.

But you need to know by how much. How much savings? How much increased productivity? How much for YOUR project, YOUR content? Because yours is different from everyone else’s. What is your project going to cost with DITA and content reuse?

And if you’re currently using or recently implemented DITA, how do you track the success of the project?

DITA Metrics 101

Authored by Mark Lewis of Caliper Content Services.

The methodology described in this book is used by Caliper Content Services to develop business cases that convince executives to purchase intelligent content solutions.

You’ve probably read articles or papers that proclaim the benefits of moving your content to DITA: accuracy, consistency, increased productivity, reduced authoring times, etc.

But you need to know by how much. How much savings? How much increased productivity? How much for YOUR project, YOUR content? Because yours is different from everyone else’s. What is your project going to cost with DITA and content reuse?

And if you’re currently using or recently implemented DITA, how do you track the success of the project?

Contributing Author

DITA 101 Second Edition by The Rockley Group.

Mark’s contribution: “The ROI of DITA”

The Language of Content Strategy

Mark’s contribution: “Content Standards”

The Language of Technical Comunication

Mark’s contribution: “Internet of Things”

Technical Reviewer

Managing Enterprise Content Second Edition

In the acknowledgments by Ann Rockley, “Mark Lewis, a DITA evangelist, did an incredibly thorough review, catching problems and making valuable suggestions.”

Intelligent Content: A Primer 

In the acknowledgments by Ann Rockley, Charles Cooper and Scott Abel, “Thanks to Mark Lewis” and others.

Global Content Strategy: A Primer

In the acknowledgments by Val Swisher, “Thanks to Mark Lewis for reviewing the book at its earliest stages.”

Want to know more?

Looking For Something Else?

B012

About Us

Caliper Content Services is an intelligent content consultancy.
We have 15+ years of experience solving content problems in a variety of industries: Financial, Life Sciences, Oil and Gas, Airlines, Government, Insurance, Sports and Curriculum.

B011

Our Services

We take an engineering approach that is based on the best practices of software engineering developed over the past 30 years. We take this approach to design new content solutions, repair existing solutions, and design metrics and business cases. 

B028

What We Do

We work with organizations to identify goals that are not being met because of content problems.​
Then we design intelligent content solutions and content strategies that solve those problems.

B020

Resources

Over the past 15 years we have created many resources that we are happy to share with you. Check out our library of presentations, white papers and books that will help you get a jump start on learning intelligent content best practices.